Eight weeks. Ten BRUNSWICK businesses.

The dream brand blueprint

I work with you, in the room, to build the brand & marketing infrastructure to activate your small business.

10
8
4

10
8
4

BRUNSWICK businesses
Weeks Starting sept 2026
hours a week

BRUNSWICK businesses
Weeks Starting sept 2026
hours a week

We built the Dream Brand Blueprint working with big businesses, the ones with the budget to pay for it properly. Now we're bringing it home. Craate is a Brunswick business, and this is a space we are deeply connected to.
We built the Dream Brand Blueprint working with big businesses, the ones with the budget to pay for it properly. Now we're bringing it home. Craate is a Brunswick business, and this is a space we are deeply connected to.

What we actually do over the eight weeks

What we actually do over the eight weeks

Start With You

Before you build anything, you work out how you fit in it. What your day looks like, what you're doing at 10am on a Wednesday, what you never want to be doing again. Get this wrong and you build a business that owns you. Everything in the next seven weeks is measured against this answer.

Start With You

Before you build anything, you work out how you fit in it. What your day looks like, what you're doing at 10am on a Wednesday, what you never want to be doing again. Get this wrong and you build a business that owns you. Everything in the next seven weeks is measured against this answer.

Dream Business

How this business looks and feels, and why it exists at all. Its purpose, its vision, its values. Built around you, not around a template, because a business built around someone else's idea of success is a business you'll resent in three years.

Dream Business

How this business looks and feels, and why it exists at all. Its purpose, its vision, its values. Built around you, not around a template, because a business built around someone else's idea of success is a business you'll resent in three years.

Your Audience

A full target audience analysis using our avatar framework. Not a demographic guess. Who they actually are, what they're trying to solve, and precisely how to speak to them so it lands. You'll build two or three avatars, because you're rarely selling to one type of person.

Your Audience

A full target audience analysis using our avatar framework. Not a demographic guess. Who they actually are, what they're trying to solve, and precisely how to speak to them so it lands. You'll build two or three avatars, because you're rarely selling to one type of person.

Competitor Landscape

A deep read on who you're up against, run through our system. Where you compete, where you refuse to, and how you should behave to stand out to the audience you just defined. Not copying what works for them. Finding what's yours.

Competitor Landscape

A deep read on who you're up against, run through our system. Where you compete, where you refuse to, and how you should behave to stand out to the audience you just defined. Not copying what works for them. Finding what's yours.

The Matrix

This is where most brand work falls over and it's the most important night of the eight. Your audience shapes who your competitors really are. Your competitors shape how you position. Both shape your dream brand and how you talk about yourself. We create the whole MATRIX with our method.

The Matrix

This is where most brand work falls over and it's the most important night of the eight. Your audience shapes who your competitors really are. Your competitors shape how you position. Both shape your dream brand and how you talk about yourself. We create the whole MATRIX with our method.

The System

The Brand Intelligence System, and it's ours alone. We build you an AI founder and business operator that knows your brand strategy inside out. It guides you, holds you to what you decided, and points every decision back at your dream brand. You take it with you and use it from the Monday after.

The System

The Brand Intelligence System, and it's ours alone. We build you an AI founder and business operator that knows your brand strategy inside out. It guides you, holds you to what you decided, and points every decision back at your dream brand. You take it with you and use it from the Monday after.

You walk out with something that runs you and runs your business. It knows your customers, it knows what you stand for, and it gives every decision a reason.

Reputation is everything. This is how you build one on purpose.

You walk out with something that runs you and runs your business. It knows your customers, it knows what you stand for, and it gives every decision a reason.

Reputation is everything. This is how you build one on purpose.

Brand is not a logo. It's your reputation. It's how your customer speaks about you

Brand is not a logo. It's your reputation. It's how your customer speaks about you

We have seen countless businesses try and battle with what is perceivably a sales problem, we work with them and they realise it's a branding issue.

This is what we call the "Clarity Gap".

Close the gap and everything else will follow!

We have seen countless businesses try and battle with what is perceivably a sales problem, we work with them and they realise it's a branding issue.

This is what we call the "Clarity Gap".

Close the gap and everything else will follow!

What we provide and what to expect

A dedicated large desk with a screen for your business at our Brunswick office

A dedicated large desk with a screen for your business at our Brunswick office

A dedicated large desk with a screen for your business at our Brunswick office

Lunch, snacks, and refreshments provided every week

Lunch, snacks, and refreshments provided every week

Lunch, snacks, and refreshments provided every week

Conference Table and Breakout Boardroom as well as Presentation Projector

Conference Table and Breakout Boardroom as well as Presentation Projector

Conference Table and Breakout Boardroom as well as Presentation Projector

Facilitated by Cesar and a Craate Creative team member there to support you through the process

Facilitated by Cesar and a Craate Creative team member there to support you through the process

Facilitated by Cesar and a Craate Creative team member there to support you through the process

Minimal homework. We do everything in the room together with all the frameworks you need

Minimal homework. We do everything in the room together with all the frameworks you need

Minimal homework. We do everything in the room together with all the frameworks you need

Bring your laptop, keyboard, and mouse to connect to screen provided

Bring your laptop, keyboard, and mouse to connect to screen provided

Bring your laptop, keyboard, and mouse to connect to screen provided

A Claude business account, particularly for the last few weeks, to build the ultimate AI

A Claude business account, particularly for the last few weeks, to build the ultimate AI

A Claude business account, particularly for the last few weeks, to build the ultimate AI

We will provide a WhatsApp channel for group conversations and beyond

We will provide a WhatsApp channel for group conversations and beyond

We will provide a WhatsApp channel for group conversations and beyond

We will also capture photography and videos with post-production available for you to share

We will also capture photography and videos with post-production available for you to share

We will also capture photography and videos with post-production available for you to share

Eight sessions, four hours each, at our office in Brunswick. Lunch is on us. Ten businesses only.

Eight sessions, four hours each, at our office in Brunswick. Lunch is on us. Ten businesses only.

Session 1: Monday, 21st of September 2026 : 11am to 3pm

Session 1: Monday, 21st of September 2026 : 11am to 3pm

Session 2: Monday, 28th of September 2026 : 11am to 3pm

Session 2: Monday, 28th of September 2026 : 11am to 3pm

Session 3: Monday, 5th of October 2026 : 11am to 3pm

Session 3: Monday, 5th of October 2026 : 11am to 3pm

Session 4: Monday, 12th of October 2026 : 11am to 3pm

Session 4: Monday, 12th of October 2026 : 11am to 3pm

Session 5: Monday, 19th of October 2026 : 11am to 3pm

Session 5: Monday, 19th of October 2026 : 11am to 3pm

Session 6: Monday, 26th of October 2026 : 11am to 3pm

Session 6: Monday, 26th of October 2026 : 11am to 3pm

Session 7: Monday, 2nd of November 2026 : 11am to 3pm

Session 7: Monday, 2nd of November 2026 : 11am to 3pm

Session 8: Monday, 9th of November 2026 : 11am to 3pm

Session 8: Monday, 9th of November 2026 : 11am to 3pm

$200 (+GST) DEPOSIT to lock in your spot!

$200 (+GST) DEPOSIT to lock in your spot!

$200 (+GST) DEPOSIT to lock in your spot!

RRP: $2,200 (+GST) due before the workshop starts

RRP: $2,200 (+GST) due before the workshop starts

Terms and conditions

ANDRE LEADS A BRUNSWICK BASED ARCHITECTURE FIRM, WITH A BIG PIVoT ON HAND,

we have just delivered his brand strategy for the next five years

THANK YOU!

Are you ready to do it?

Message us below, or skip the wait and book a call.

Business

Primary attendee

Second attendee

Dietary and access

Dinner is provided at every session. Tell us what you can and cannot eat.

Commitment

The workshop runs across all eight sessions. Type your full name to confirm you will attend.

Billing

Attribution

Discount