Creating drumms identity from the ground up
Creating drumms identity from the ground up
PROJECT OVERVIEW
Melbourne med-tech start up Drumm came to use early on with a big idea for a device to facilitate education in the classroom for students who needed help. Drumm needed a logo and branding identity that aligned with their ethos, and spoke to their customers, but was fun and exciting. With a specific market in mind, we went from ideation, to creation, to iteration, and delivery, landing on a brand identity that speaks to the client, client market, and the tech. We look forward to working with Drumm into launch and beyond!
DRUMM LOGO ANIMATION
We created a suite of various assets across design and animation including investor presentation, product briefs and tech sheets plus much more.
BRANDING DESIGN
BRANDING DESIGN
Drumm
PRIMARY LOGO
This is the logo for Drumm. It is the primary graphic device and is the first choice when choosing a graphic element to represent the brand. This logo is simple yet very effective. From just the typeface alone, many icons and symbols can be made from small alterations.
SECONDARY LOGO
This is the logo for Drumm. It is the Secondary graphic device and is the first choice when choosing a graphic element to represent the brand.The ‘d’ in the secondary logo mirrors the shape of the earphone and the ‘r’ reflects the microphone.
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#FCB556
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BUSINESS CARDS
BUSINESS CARDS
PHOTOGRAPHY
Australian Fintech
NEWS.com.au
TECH CRUNCH
FORBES
Innovation Aus
Broadsheet
Musicfeeds
Smart Company
Crowdfund Insider
Australian Financial Review
ARN
Industry Update
Australian Fintech
"Nura breaks Aussie Kickstarter record with world-first headphones"
NEWS.com.au
"'Game changing' headphone start-up Nura raises $1.2 million in crowd-funding"
TECH CRUNCH
"Nura brings its killer audio tech to a pair of pro earbuds"
FORBES
"These New Earphones From Nura Can Create A Personal Profile For Your Ears Only"
Innovation Aus
"Nura hits crowd funding record"
Broadsheet
"These New Earphones From Nura Can Create A Personal Profile For Your Ears Only"
Musicfeeds
"Aussie Startup Nura Breaks Crowdfunding Record With World-First, Futuristic Headphones"
Smart Company
"Melbourne startup Nura raises $1.2 million for "world-first" headphones in the most successful Australian Kickstarter campaign ever"
Australian Financial Review
"Nura breaks Aussie Kickstarter record raising $1.2 million"
ARN
"$1.17 million pledged as Melbourne company breaks Aussie Kickstarter record"
Industry Update
"NURA HEADPHONES BECOME AUSTRALIA'S MOST FUNDED"
“...The team at Craate have a great eye for detail and produce first class content. Craate have made beautiful video content for our channels which convey our brand story and continue to gain traction. Turnarounds and communication have flowed well.”
- Jake Taylor (Director)
“We have engaged [Craate Creative] over multiple video projects with each piece being delivered to an amazing standard, with easy communication and quick delivery...”
- Davina Adamson (Founder)
“If I could give this agency 6 stars, I would. Cesar and his team have gone above and beyond for my startup, On the House. My branding and website look amazing and they have consistently exceeded my expectations, especially with some tight turnaround times. Cannot recommend this team enough. Thank you guys!”
- Remy Tucker (Founder)
“The team at Craate became an extension of our team, are professional and experienced at capturing the memories we create. Thank you so much from us...”
- Samantha Holden (Event Producer)
“Craate delivers authentic and unique content that works. Highly recommend!”
- Kyle Slater (CEO)
“Craate Creative made a promotional video for us at SOS Architects. The whole process was a pleasure, the team were super professional and the result far exceeded our expectations. I couldn't recommend them highly enough.”
- Silas Gibson (Director)
"We worked with Craate to build a website from scratch. Cesar and the team were very responsive, collaborative and created a website for us that we really love and is user-friendly. Thank you Craate!"
- Kathleen Foley
"Cesar and his team have been outstanding partners in helping us navigate the often confusing and time-consuming world of branding and creative works. They truly understand the challenges faced by company owners who aren't experts in branding, websites, graphic design, or video content. Craate simplifies these complex projects, taking the burden off our shoulders and delivering results that are perfectly on-brand and effective. We are grateful to have found Cesar and his team and eagerly anticipate working with them on more branding and digital projects as our business continues to grow. We recommend them to any corporates or service based companies that need to modernise and adapt their brand identity. They are true assets."
- Kathleen Foley
“If I could give this agency 6 stars, I would. Cesar and his team have gone above and beyond for my startup, On the House. My branding and website look amazing and they have consistently exceeded my expectations, especially with some tight turnaround times. Cannot recommend this team enough. Thank you guys!”
- Remy Tucker (Founder)
“...The team at Craate have a great eye for detail and produce first class content. Craate have made beautiful video content for our channels which convey our brand story and continue to gain traction. Turnarounds and communication have flowed well.”
- Jake Taylor (Director)
“We have engaged [Craate Creative] over multiple video projects with each piece being delivered to an amazing standard, with easy communication and quick delivery...”
- Davina Adamson (Founder)
“The team at Craate became an extension of our team, are professional and experienced at capturing the memories we create. Thank you so much from us...”
- Samantha Holden (Event Producer)
“Craate delivers authentic and unique content that works. Highly recommend!”
- Kyle Slater (CEO)
“Craate Creative made a promotional video for us at SOS Architects. The whole process was a pleasure, the team were super professional and the result far exceeded our expectations. I couldn't recommend them highly enough.”
- Silas Gibson (Director)
"We worked with Craate to build a website from scratch. Cesar and the team were very responsive, collaborative and created a website for us that we really love and is user-friendly. Thank you Craate!"
- Kathleen Foley
"Cesar and his team have been outstanding partners in helping us navigate the often confusing and time-consuming world of branding and creative works. They truly understand the challenges faced by company owners who aren't experts in branding, websites, graphic design, or video content. Craate simplifies these complex projects, taking the burden off our shoulders and delivering results that are perfectly on-brand and effective. We are grateful to have found Cesar and his team and eagerly anticipate working with them on more branding and digital projects as our business continues to grow. We recommend them to any corporates or service based companies that need to modernise and adapt their brand identity. They are true assets."
- Kathleen Foley
“If I could give this agency 6 stars, I would. Cesar and his team have gone above and beyond for my startup, On the House. My branding and website look amazing and they have consistently exceeded my expectations, especially with some tight turnaround times. Cannot recommend this team enough. Thank you guys!”
- Remy Tucker (Founder)
“...The team at Craate have a great eye for detail and produce first class content. Craate have made beautiful video content for our channels which convey our brand story and continue to gain traction. Turnarounds and communication have flowed well.”
- Jake Taylor (Director)
“We have engaged [Craate Creative] over multiple video projects with each piece being delivered to an amazing standard, with easy communication and quick delivery...”
- Davina Adamson (Founder)
“The team at Craate became an extension of our team, are professional and experienced at capturing the memories we create. Thank you so much from us...”
- Samantha Holden (Event Producer)
“Craate delivers authentic and unique content that works. Highly recommend!”
- Kyle Slater (CEO)
“Craate Creative made a promotional video for us at SOS Architects. The whole process was a pleasure, the team were super professional and the result far exceeded our expectations. I couldn't recommend them highly enough.”
- Silas Gibson (Director)
"We worked with Craate to build a website from scratch. Cesar and the team were very responsive, collaborative and created a website for us that we really love and is user-friendly. Thank you Craate!"
- Kathleen Foley
"Cesar and his team have been outstanding partners in helping us navigate the often confusing and time-consuming world of branding and creative works. They truly understand the challenges faced by company owners who aren't experts in branding, websites, graphic design, or video content. Craate simplifies these complex projects, taking the burden off our shoulders and delivering results that are perfectly on-brand and effective. We are grateful to have found Cesar and his team and eagerly anticipate working with them on more branding and digital projects as our business continues to grow. We recommend them to any corporates or service based companies that need to modernise and adapt their brand identity. They are true assets."
- Kathleen Foley