Our task was to create a distinctive and engaging brand identity for Barefoot Labs, a forward-thinking company launching innovative products. This included designing the logo and branding for the company, as well as developing the logo, branding, and packaging for their first product line—Whip Screen, a mousse sunscreen specially formulated for children. Additionally, we organized a photoshoot and video shoot for social media, ensuring the visuals reflected the brand’s playful yet trustworthy nature. This comprehensive approach positions Barefoot Labs as an approachable, child-focused company with a fresh perspective on sun care, ready to connect with their audience across multiple platforms.