Nura is a global headphone company innovating the personalised sound frontier with revolutionary tech. We have worked from the top down with this ground breaking company, from pre-seed, their kickstarter launch (biggest in Australia at the time) to their product launch campaigns including concept ideation to execution and launch across all creative. We were entrusted with the critical task of creating a compelling narrative through video, photography, and strategic planning. Leveraging our multi-disciplinary expertise, we meticulously crafted a suite of video assets that not only showcased the product's innovative features but also tapped into the emotional and practical needs of the target audience. Our visually stunning photography added another layer of allure, providing a clean look that wasn't just about aesthetics; our strategic approach ensured that every piece of content was tailored for maximum impact, positioning NuraLoop as a must-have for discerning audiophiles. The result? A highly successful launch that resonated strongly with both consumers and industry insiders alike.
"Craate delivers authentic and unique content that works. Highly recommend!"
Kyle Slater — Founder, Nura
SOCIAL MEDIA CONTENT
Nura's Instagram feed is a visual celebration of innovation and cutting-edge technology. Through a mix of experimental and product photography, we've created a unique 'Nura' style that reflects their pioneering spirit. The feed's consistent aesthetic reinforces Nura's identity as leaders in personalized sound, engaging their audience and inspiring those who appreciate innovation and quality.